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venturebeat.com - 2/24/2009

Apple launches a new iTunes Pass feature for groupies

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Is there an artist you love? I mean really love, as in you’ll buy anything they do before you have any idea what it is? A lot of people probably do, and for them, Apple has a new feature on iTunes called “iTunes Pass.” While the idea behind this new service seems a bit vague, as I ...

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appleinsider.com - 2/25/2009

Apple introduces iTunes Pass for following favorite bands

— appleinsider.com — Apple this week is testing a new feature of its digital download service called iTunes Pass, which... will buy shoppers access to all of their favorite bands' iTunes-related releases and exclusive material over a set time period. (more) Apple introduces iTunes Pass for following favorite bands

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Comments vote downundo vote up GeekSugar found this 2/25/2009found this

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techdigest.tv - 2/24/2009

Apple explores new music options - iTunes Pass

— techdigest.tv — This is what I like to see - innovative new ways of buying music that encourages people... to actually spend money on bands they love. Venturebeat reports that Apple is experimenting with something called iTunes Pass, which allows fans to buy a pass ... (more) Apple explores new music options - iTunes Pass

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Comments vote downundo vote up Engadget found this 2/24/2009found this

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Apple explores new music options - iTunes Pass
Tech Digest — ... This is what I like to see - innovative new ways of buying music that encourages people to actually spend money on bands they love. Venturebeat reports that Apple is experimenting with something called iTunes Pass, which allows fans to buy a pass for a certain group or artist and then get everything that artist releases for a given time period. Apple's piloting it with Depeche Mode. You can buy a pass for $19 and you'll get the band's new single right now, the album when it comes out, and some other exclusive tracks too. You'll also get any videos and artwork that the ...

Apple experiments with iTunes Pass: it's not what you think, and it's lame
Engadget — ... If it seems like Ma and Pops over at the iTunes store are toying with the idea of subscription music, look again. The iTunes Pass is more akin to buying a season of Celebrity Rehab: long-time Depeche Mode fans can put down $18.99 to get everything the band releases between now and the seemingly arbitrary date of June 6, 2009, including the new single, various promotional bits (remixes, videos, etc.) and the Sounds of the Universe album when it's eventually released. The audio comes in ...

Apple premieres iTunes Pass; Depeche Mode fans rejoice
Gadgetell — ... I personally can’t see this taking off with the casual iTunes user, but for someone who is a major fan of a particular artist this could be a very appealing offering.  Hopefully in the future Apple will apply this same concept to other artists or offer up specific genre passes that include monthly top tens.  For many iTunes users, this rekindles hope that Apple may be dipping a toe into the long rumored, subscription music business model. Read [Venture Beat] Full Story » | Written by Vince Pane for ...