Apple launches "Field Trip to the Apple Store" program
AppleInsider —
... Published: 12:00 PM EST Apple continues to come up with innovative ways to introduce younger generations to its family of products, the latest of which invites teachers to book a field trip to a local Apple retail store ahead of the holiday shopping season. "Take your students on a Field Trip to an Apple Store for an unforgettable learning experience," the company says on a new website dedicated to the initiative. "On their Field Trip, students can create something amazing right on the spot. Or they can bring in a project theyve already created and turn our store into a ...
Apple lança projeto “Field Trip to Apple Store”, para estudantes
MacMagazine —
... Numa forma diferente de apresentar sua família de produtos aos mais jovens, a Apple está divulgando nas suas Retail Stores o projeto Field Trip to Apple Store (tradução livre: Passeio de Campo à Loja da Apple), com o objetivo de estimular estudantes do ensino primário e secundário a usarem Macs e iPods. ...
Apple has lost its mind; invites field trips to Apple Stores
CrunchGear —
In a move that can be considered either innovative or madness, Apple has extended an invitation for K-12 students to run a muck through an Apple Store now through November 21. The Field Trip lasts an hour and lets the students create everything Macs are designed to do: websites, iPhoto albums, iMovies, ect. The Field Trips seem to be free, but you know, I’m thinking parents are obligated to buy something - like an iMac or MacBook. It would be rude not too.
Apple via TUAW
Apple Will Indoctrinate Your Children with Field Trips [Apple]
Gizmodo —
... Evil monolith Apple has begun a nefarious program to snatch children from the warm arms of their home PCs with ominous-sounding "field trips." These trips do lead to a field, but not one with grass and trees and sunshine. This is a field of glass, of white plastic, of aluminum, and of shameful minimalism. ...


