techcrunch.com - 5/6/2009
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Earlier this year Pinch Media released a report on the state of the App Store, describing some of the trends it had seen as developers tried to monetize their apps. The verdict: advertising on free applications simply can’t match the payoff from even the least expensive ‘paid’ ...
appleinsider.com - 5/8/2009
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Report: Popular Ad-Supported iPhone Apps Actually Make a Killing [IPhone Apps]
Gizmodo —
... At least, according to AdWhirl, a company that supplies advertising solutions for about 10% of the top 50 apps in the App Store. Of course, breaking into a "top" list is no small feat, the types of apps that can display advertising are limited, and such ads can alienate users, but with the right product, you might not even have to bother with Apple's ...
AdWhirl prova que apps gratuitos podem gerar (muito) dinheiro com propaganda
MacMagazine —
... AdWhirl é uma companhia especializada em soluções de propaganda e representa cerca de 10% dos títulos Top 50 da App Store. Para muitos (os desconhecidos, principalmente) essa solução pode não parecer eficaz, mas diante de tais números comprova-se que o modelo pode ser muito bom, desvinculando-se dos pagamentos e divisão de lucros estabelecidos pela Apple.
A firma disse que serve hoje 250 milhões de anúncios por mês para aplicativos de iPhones/iPods touch.
[Via: TechCrunch.] ...
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