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Samsung has a new Blu-ray: What’s the point?

TechFresh, Consumer Electronics Guide found this 6/14/2009 on gadgetell.com

Section: Video , DVD/DVR/Blu-ray , Gadgets / Other Samsung’s latest offering into the Blu-ray market is the SD-P4600.  Very glossy and streamlined in appearance, but when are they going to give up attempts into the Blu-ray foray?  I just don’t see Blu-ray making it. ...