Blog Reactions
CrunchGear: Sony prepping to launch affordable LCD TV line early next year?
MyCE News, Articles & Reviews: Sony wants in on Vizio's turf
About.com Home Theater: Sony To Enter "Low-End" LCD TV Market
| Sony will start a fresh price war in the LCD TV market http://www.digitimes.com/news/a20091020PD209.html 10/22/2009 |
| Sony to launch ultra low-price LCD TV models http://bit.ly/1ti9HS 10/20/2009 |
Sony prepping to launch affordable LCD TV line early next year?
CrunchGear —
Sony isn’t typically known for aggressive pricing, but the company will apparently be rolling out a value-priced line of 32- and 40-inch LCD TVs early next year.
According to DigiTimes:
“The B series, including 32- and 40-inch models, will be priced lower than its current S series entry-level models in order to help the vendor regain its position in the global LCD TV market, the sources noted, adding that the price of a 32-inch B series Sony LCD TV is estimated at about NT$15,000 (US$462.96) or even lower.”
That ...
Sony wants in on Vizio's turf
MyCE News, Articles & Reviews —
Sony may be setting up an attack on Vizio and other low-cost LCD television brands with a budget line of its own. Speaking to “market sources,” DigiTimes says Sony will introduce the “B Series” in 32-inch and 40-inch models, priced lower than the brand’s existing S-series. The 32-inch TV could cost the equivalent of $463, or even lower, according to the report. To bring costs down, Sony will reportedly outsource TV production to Taiwan, where manufacturing is cheaper and more flexible. The electronics giant ...
Sony wants in on Vizio's turf
MyCE News, Articles & Reviews —
Sony may be setting up an attack on Vizio and other low-cost LCD television brands with a budget line of its own. Speaking to “market sources,” DigiTimes says Sony will introduce the “B Series” in 32-inch and 40-inch models, priced lower than the brand’s existing S-series. The 32-inch TV could cost the equivalent of $463, or even lower, according to the report. To bring costs down, Sony will reportedly outsource TV production to Taiwan, where manufacturing is cheaper and more flexible. The electronics giant ...
Sony To Enter "Low-End" LCD TV Market
About.com Home Theater —
... Sony has decided to gamble on what it perceives as the "low end" of the market with a new line of budget-priced "B Series" LCD sets. Although specifications and retail outlets for the "B Series" have not been announced, my guess is these sets will not feature 120Hz refresh rates, LED backlight, or media player technologies, which are being implemented in some mid-range and many higher-end sets. To find out more details, and how it may affect consumers, check out the report from Digitimes and ...
Is a new, cheaper Sony LCD TV line in the works?
Consumer Reports Electronics Blog —
... According to a report on the DigiTimes website, Sony is developing an inexpensive "B-series" LCD TV line designed to compete with lower-cost competitors, such as Vizio.
The website says the new B-series line will include lower-priced 40- and 32-inch sets, which could spur price cuts by Sony's competitors. The line—which, if true, would likely consist of 720p sets—is reportedly being made for Sony by Taiwanese manufacturers to help reduce costs, enabling lower retail prices. For example, the 32-inch set is said to sell for $460, or perhaps even less. ...




